Software · AI · Automation for MSMEs

Technology that speaks your business language.

Agrima Growth Catalyst is a team of engineers and business people with decades of experience in India’s MSME ecosystem. We build automation and software that solves real problems, simply and practically, and we make AGC Event OS for event rental businesses.

  • 20+ Years MSME experience
  • 48h To go live on AGC Event OS
  • 100% Custom automation

Solutions built for MSME realities

From AI-powered automation to industry-specific software, everything we build starts with understanding your business, not the technology.

AI & Automation

Custom automation workflows designed around your business processes. We map your requirements to the simplest and most effective solution. No bloat, no overengineering.

How we work →

AGC Event OS for Rentals

An online catalogue and booking app for decor, props, sound and light rental businesses. Planners check live availability and book without calling you. Updates go out on WhatsApp.

See the app →

AGC Event OS CRM & Vendors

Built by event managers, for event managers. Lead pipeline, proposals and vendor management shaped by how the event industry actually works, not how a generic CRM thinks it does.

Learn more →

Let planners book your stock without calling you.

AGC Event OS gives your rental business its own online catalogue with your name and logo. Real photos, live availability for any date, and every booking update on WhatsApp.

  • Your name and logo
  • Works on any phone
  • Live in 48 hours
Online rental catalogue built on AGC Event OS, showing decor items with photos and availability
The same rental catalogue on a phone
A real rental business’s catalogue on AGC Event OS, on desktop and phone.

The old way costs you bookings

  • Five PDFs, all called “latest catalogue”
  • Item codes like DCR-114 that planners don’t understand
  • A phone call to the godown for every date check
  • Items missed because names don’t match

With AGC Event OS

  • One online catalogue, always up to date
  • Real photos and names everyone understands
  • Planners check any date and book themselves
  • Smart search finds items by any name, or a photo

Help wedding and event planners find what they want, and book it

More bookings from planners.

  • Your own online catalogue

    Real photos, your name and logo, and live availability for any date. Share one link.

  • Search by theme, colour or photo

    Type “royal blue mandap” or upload a reference photo to find matching items in your stock.

  • Search that forgives spelling mistakes

    Props have no standard names. Wrong spelling or a different name, planners still find the right item.

  • Rent full sets in one click

    Group items into a set, like an 8-piece entrance setup. Book the set and every piece is reserved.

Less running around for your staff. Clear numbers for the owner

Less work for your team.

  • AI cleans up your photos

    A phone photo taken in the godown becomes a clean catalogue image.

  • WhatsApp updates go out by themselves

    To you, the event planner, the planner’s company owner and any number you add.

  • No double-booking

    Booked items are kept aside for their dates. Nobody can book more than you have, even on peak muhurtham days.

  • See which items earn money

    Know what goes out the most, what sits idle, and what came back damaged or missing.

AGC Event OS plans

Monthly prices, excluding GST. Yearly plans cost about two months less.

  • Starter

    ₹4,999 / month

    Move from PDFs, notebooks and Excel to one simple app.

    • Up to 500 items, 2 staff users
    • Stock, bookings, returns, receipts
    • No double-booking
  • Professional

    ₹11,999 / month

    For bigger businesses with more than one godown.

    • Up to 2,000 items, 6 staff users
    • Photo search, WhatsApp updates included
    • Multiple godowns, your own web address

Setup is free if you do it yourself, or we add your items for you from ₹999. Full pricing and current offers on agceventos.com.

Built inside our sister concern, Red Dot Events ↗

More of the AGC Event OS suite

We haven’t just worked alongside event businesses. We’ve run one for over a decade and still do. Every feature came from a pain point we felt ourselves.

Event OS · CRM

AGC Event OS CRM

Not a generic CRM retrofitted for events. Every pipeline stage, follow-up and report reflects the way the event industry actually operates.

  • Event-specific lead pipeline
  • Proposal & quotation management
  • Client communication history
  • Follow-up automation & reminders
  • Event calendar & scheduling
Event OS · Vendors

AGC Event OS Vendor Management

Keep every vendor relationship, contract and performance record in one place, from caterers to AV teams to décor suppliers.

  • Vendor profiles & contact database
  • Contract & document storage
  • Per-event vendor assignment
  • Payment tracking & dues
  • Performance & reliability notes

Automation that actually saves you time

The measure of a great automation isn’t its technical complexity. It’s the hours it saves and the resources it frees up for your team. The best technology stays in the background. It should help you complete your work, not become the work.

  1. Requirement first, technology second

    We understand your workflow before recommending any tool. The right solution might be a simple trigger, not a complex AI model.

  2. Simplest tool for the job

    We work with both code and no-code platforms and choose what’s most effective and maintainable for your business, not what’s newest.

  3. With you beyond the build

    Delivery is not the end. We keep supporting and integrating what we build so it stays effective and keeps making a measurable difference.

Our Process

  1. Discovery

    A deep dive into your current workflow, pain points and time drains. We ask business questions, not technical ones.

  2. Requirement mapping

    We translate business needs into a clear automation specification, in plain language.

  3. Solution design

    We pick the simplest effective tool and design the workflow. You review and approve it before anything is built.

  4. Build, support & grow

    Build, test, train, and stay. Ongoing support keeps the automation doing its job long after delivery.

Built different, by design

We’re not a typical software agency. Our edge comes from having lived on both sides of the business.

  • We’ve run MSME businesses ourselves

    Decades of hands-on experience running and working with MSME businesses. We understand your challenges from the inside, not just from a client brief.

  • Simplest solution, greatest impact

    We build to deliver results: the smallest, most maintainable solution that solves the problem completely and keeps running reliably.

  • Results before technology

    The automation is never the end result. The time and resources it saves your team are. We stay focused on business outcomes.

  • Partners, not vendors

    We work closely with you through discovery, build and beyond, until our solutions feel obvious in hindsight.

Engineers with a business mindset

Agrima Growth Catalyst Pvt Ltd was founded by engineers and business professionals who spent decades running, consulting and building within India’s MSME ecosystem. We’ve sat on both sides of the table, as business owners and as technologists.

“The best technology for your business is the technology you can actually use, maintain, and grow with.”

We don’t just understand code. We understand payroll cycles, vendor negotiations, inventory chaos and the pressure of running a lean team. That’s why our solutions are practical, proportionate and built around your actual workflow.

We work across industries, with particular depth in MSME businesses and the event industry through our sister concern, Red Dot Events, where AGC Event OS is used every day.

At a glance

Company
Agrima Growth Catalyst Pvt Ltd
What we do
AI, automation and software for MSMEs
Product
AGC Event OS, event rental software
Serving
Businesses across India
Experience
20+ years in MSME operations
Contact
+91 85476 04948
Sister Concern Red Dot Events → reddotevents.in

Questions people ask us

Anything else? Ask on WhatsApp. A real person from our team replies.

What does Agrima Growth Catalyst do?

Agrima Growth Catalyst Pvt Ltd builds AI, automation and software for MSMEs in India. We build custom automation for any business, and we make AGC Event OS, an online catalogue and booking app for event rental businesses.

What is AGC Event OS?

AGC Event OS is software for decor, props, sound and light rental businesses. It gives you your own online catalogue with your name and logo, real photos, live availability for any date, theme and photo search, rental sets, and automatic WhatsApp booking updates. It prevents double-booking and works on any phone.

How much does AGC Event OS cost?

Plans start at ₹4,999 a month (Starter, up to 500 items). Growth is ₹8,499 a month and Professional is ₹11,999 a month. Yearly plans cost about two months less. Prices exclude GST. Setup is free if you do it yourself.

How long does it take to start using AGC Event OS?

Most rental businesses are live in 48 hours. Send your item list and photos, and we add everything, clean up the photos with AI, and train your staff online.

Do you build custom automation for businesses outside the event industry?

Yes. We build custom automation for MSMEs in any industry. We start by understanding your workflow, then pick the simplest tool that works, code or no-code, and keep supporting it after delivery.

How do I contact Agrima Growth Catalyst?

Message us on WhatsApp at +91 85476 04948 or email [email protected]. A real person from our team replies.

Let’s talk about your business

Tell us your challenge. We’ll tell you the simplest way technology can solve it. No jargon, no hard sell, just a practical conversation.